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News Archive - October/November 2012
Green light for NIA revamp
Full planning permission has been granted for the £20.6m refurbishment of the National Indoor Arena (NIA).
The modernisation of the NIA will take advantage of its location on the city’s canal side and will feature a new entrance straight from Brindleyplace into the arena, with large glazed views over the water and the city.
The work is set to get underway in late 2012 and will include improved facilities and a much greater emphasis on both the pre and post show experience. The flow within the venue will be made much easier, increasing the ease of access and comfort for promoters, artists and visitors to the building.
This news follows the recent announcement of a five-year sponsorship deal between the NEC group and Barclaycard, who will become the payment partner for The Ticket Factory, the LG Arena, the National Exhibition Centre as well as naming rights partner at the NIA.
When the refurbishment of the central Birmingham site is completed, it is proposed the venue will be known as the NIA, A Barclaycard Unwind Experience.
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