Delivered in three phases, the proposals include a vertical volcano themed ride, high play den, teacup rides, two jumping pillows as well as several interactive play concepts plus food and beverage outlets, retail and a Jurassic-themed entranceway.

Hailed as the park’s most ambitious and exciting expansion plan to date, the rides and play areas will be anchored in a landscape of grassland, trees and planting which has been designed to enhance the biodiversity and ecological management of the area, including moth-rich species-planting to support Barbastelle bats, which have significant roosts within the woodland areas of the site.

“We know how valuable parks like ROARR! are for encouraging families to spend precious time together, and that this has a positive and lasting effect on children’s confidence, development and self-esteem. The park has always provided a backdrop for fun and play, and these new features within this area of the park, are really going to bring an exciting experience to ROARR!’s many fans and visitors,” says park director Adam Goymour.

“We are determined that ROARR! will become a UK-wide destination and these plans highlight our commitment and significant investment in the business as well as Norfolk’s thriving and healthy visitor economy.”

The park has partnered with a team of designer and planning consultants, which include theme park designers Katapult and Liz Lake Landscape architects as well as Adrian James Acoustics, Plandescil, Pegasus Group, WildWings Ecology, Chaplin Farrant and Cheffins.