Construction firm Conlon, which recently restored the Spanish Hall at the town's Winter Gardens, has started laying the groundworks for the attraction, which will be developed alongside the Sands Venue Resort Hotel – Blackpool’s first 5-star hotel when it opens next year.

Due to open in April 2023, the £13m year-round attraction will be a fully-immersive, family-friendly experience, filled with memorabilia, film, music and live performance.

“We are delighted that the museum will be developed alongside our Sands Venue Resort Hotel,” said Peter Swann, co-owner of Coolsilk.

“Our resort will create 91 luxury rooms and penthouses, restaurants, spa, conference space, existing themed Wild West Diner and soon to open cocktail bar. We can now look forward to hosting this exciting new museum and look forward to working with the council to attract even more visitors into the resort.”